{"product_id":"the-first-issue-back-and-front-design","title":"Back and Front Design","description":"\u003cp\u003e\u003cb\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003e\u003cspan\u003eTHE FIRST ISSUE\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e — \u003ci\u003eLighter\n\/ Athletic\u003c\/i\u003e\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan\u003eThe first thing issued. Lighter cloth, combed\nringspun cotton — soft against the skin. Built for the days that ask for\nmovement: breathable when the heat's on, clean through the shoulders, a line\nthat holds while everything else works.\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan\u003eThe athletic cut does the talking — lean,\nclose to the body, made to move \u003ci\u003ewith\u003c\/i\u003e you.\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan\u003eRelaxed where it should be, tidy where it\ncounts. 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